At the heart of everything we do is a clear promise — “The Meat Expert in Your Kitchen”. Farmer Grant is more than just a producer; it is a trusted kitchen companion that helps you find inspiration, shares practical advice, and motivates you to cook better every day.

We offer a wide range of poultry products — from fresh chicken to convenient semi-prepared meals — designed with Estonian consumers’ tastes and habits in mind. Our goal is to deliver excellent value for money and make quality poultry accessible in every home.

Farmer Grant is a natural extension of our brand philosophy — building on the reputation and trustworthiness of Kapten Grant, we bring to market a poultry line that meets the expectations of today’s consumer: transparency, ethical production, freshness, and fair value. Trust is our number one value — which is why Farmer Grant is a genuine homegrown choice for those who appreciate tasty and safe poultry.

Why are we launching the new Farmer Grant brand? The poultry market is a rapidly growing segment, and we see clear room for development: recent data shows that poultry consumption in Estonia is on the rise, and the share of imports is also increasing. At the same time, price levels in Estonia are often higher than in neighbouring countries, creating an opportunity to offer a competitive yet high-quality domestic alternative.

We work with BRC-certified producers across Europe to ensure consistent quality and a reliable supply chain. The Farmer Grant team is backed by long-standing experience in the food sector and a commitment to developing the poultry category in a forward-looking, consumer-driven way.

Kapten Grant OÜ has been operating since 2000 and brings decades of experience in food handling. Our main clients include all major retail chains in Estonia, as well as an extensive network of restaurants and cafés across the country. High product quality and reliable delivery are our company’s top priorities. We work with trusted partners and suppliers from 25 countries, ensuring a stable and transparent supply chain.

Our vision is to become one of the most preferred and widely available poultry brands in Estonia — offering consistent quality, inspiration, and the joy of cooking for everyday meals.